Casa Basa ˜ blending art with technology
FS297 Portfolio I
FS297 Portfolio I
Course Description: This course prepares students for the transition to the professional world. This course will prepare students for job interviews by helping them compile a portfolio. Students will demonstrate their conceptual, design, craftsmanship, and other skills as they assemble and refine their portfolio pieces. Working individually with an instructor, each student will select representative pieces, showcasing work that reflects a unique style. Particular emphasis is placed on identifying short- and long-term professional employment goals, as well as related strategies and resources.
Download the Word version of your syllabus here
Course Length: Summer 2010. Section IM, 11 weeks. Wednesday, July 14, 2010 to Wednesday, September 22, 2010, from 8 a.m. – 12 noon, Room 309. Punctuality is expected. Points are deducted for excessive (more than 3) tardies.
Course Prerequisites: Permission of Academic Director
Course Competencies:
Upon successful completion of this course, the student should be able to:
Required Texts: none
Materials and Supplies: Storage drive, notepad and pencil or pen
Estimated Homework Hours: 4 Hours per week
Technology Needed: Access to necessary software and hardware to complete required portfolio.
Students should check this section weekly prior to class. Updated lectures, homework, and points are listed below. Feel free to email me at sharon@casabasa.com if you have any questions.
Complete the student survey. Review of the school’s emergency evacuation procedures. Review of course and requirements. Contact is skaitner{at}aii.edu or sharon{at}casabasa.com.
Link to Career Services schedule of important dates: Career Services Calendar (.pdf)
Focus: Resume and cover letter. Your director, Celeste Scott, will be in at 9:20 to speak about the department's expectations. Your career services representative, Cori Miller, will be in class at 10:30 a.m. to discuss and review graduation requirements. Those not graduating meet with me at that time.
Lecture: Review of requirements for completing portfolio for graduation. Second class, look at the work to date.
Lab: Collect what you have but weed it down to your best 15 to 25 pieces. List what you know you want to create for anything that is missing. Prepare this to be discussed in the second class.
Homework: Collect all potential portfolio pieces and organize. Create asset list.
Focus: Be prepared. Class exercises in focusing on what you want to achieve.
Lecture: Present calendar and portfolio design plan at beginning of class for critique. Examples of Letterhead and business cards and resumes presented
Lab: Begin work on first area. Finalize portfolio projects and/or design unfinished areas. Those wishing to speak at graduation should submit first drafts of speeches to Career Services.
Homework: Compose calendar plan.
Focus: Job fair, 10 UN. 11:45-1 pm. If you don't already have a job, be prepared by dressing accordingly with resume ready. Schedule career consultation and have ready first draft of resume to CSA.
Lecture: Individual design of portfolios discussed.
Lab: All print or originals should be ready to scan or shoot photos of. There may be one or two projects you still need to add. Shoot photos or scan. Prepare all images for CMYK for print and RGB for digital portion. Begin organization and layout of final portfolio pieces including Business Card and Stationery.
Homework: Continue work on unfinished portions of portfolio as homework. Bring hard copy of print for spelling/grammar check prior to submission for review.
Interesting sites:
Focus: Resume and cover letter. Cori Miller will be in class at 10 a.m. to discuss and review. Please be prepared. Resume review with CSA; please have a digital copy of resume available for corrections.
Lecture: Review by Faculty of portfolio to date and Business cards and resume and demo cover letter on stationery. Marketing statements due week 6 is discussed.
Lab: Continue work on portfolio. Finalize work on Business Cards and Stationery.
Homework: Collect all potential portfolio pieces and organize.
Favorite Past Portfolios:
Focus: Portfolio review. URLs will be sent to Joy Dixon for review. Please send a summary of your critique and your planned actions via email.
Lecture: Give away mini-portfolios and Business Cards and Resume on Stationery due for critique. In-class demo on making Acrobat PDF’s.
Lab: Resume due to Career Services. Creating PDF resume and portfolio representation. Your career services representative, Cori Miller, will be in class at 10:30 a.m.
Homework: Print portfolio should be underway and prepared for a first printing by Week 6 when we have a review of your portfolios by outside designers. Business cards should be ordered now if graduating.
Graduation Clearance Form (.pdf)
Key Dates for Career Services and Graduation (.pdf)
Focus (graduates only): Marketing statements due. Please continue working on all material. Set up meeting with Angela Jones for final proofing. This can only occur after you have made all corrections.
All Students: Cori Miller will be in class at around 9:30 or 10 a.m. With her will be Kris Kunisch, Product Manager, from ModCloth confirmed that she will be coming to campus on Wed. Please be prepared. Next week research of employers you may wish to contact for employment is due.
Important documentation: SU2010 key dates, Graduation clearance form, Graduation packet, phonetic spelling (for registrar). You would have already received these forms. These are just listed for backup. Newly added: Outline of what you need in writing your content (Word document)
Continuing students: We will be review documentation you might include in your portfolio, as well as each other's portfolios. This will be before and after the ModCloth visit. Weeks 6, 7, & 8 will focus on documentation and soft skills.
Checklist for Portfolio Proofing
Content:
Prioritize analysis: describe your work in order to analyze how and why you created it.
Consistency of Form and Layout:
Use consistent sentence/phrase constructions for descriptions, labels, headings, and other texts. Keep incomplete constructions parallel. In the example below, “Design” will always be described in a noun phrase and “Purpose” in an infinitive (“to ---”) phrase.
#1 Design: Logo for Starbucks Coffee (noun phrase)
Purpose: To give “green” connotations to this familiar brand
(infinitive phrase)
Concept: The Starbucks logo has long been identified with…
(analytical paragraph of complete sentences)
#2 Design: Sign for The Independent, an alternative music club (noun phrase)
Purpose: To modernize the outdated “homemade” sign while retaining the club’s grassroots identity (infinitive phrase)
Concept: Before this renovation the sign for The Independent depicted hand- drawn arrows…. (analytical paragraph of complete sentences)
Use consistent capitalization, italics, boldface, and punctuation (see example above).
Check for consistent, logical verb tense.
Coordinate font sizes, headings, spacing, and other typographical choices.
Style:
Minimize repetition of the same word/s (“design,” “piece,” “modern”).
Cut out unnecessary or empty words (“There is…,” “It is…”).
Use action verbs (“The fabric has the feel of…” > “The fabric feels like...”).
Grammar:
Check verb-subject agreement (singular: “the ad depicts..” plural: “the ads depict..”).
Punctuation:
Check comma usage. Always use commas with:
--words/phrases in a series (“one, two, and three …”).
--introductory dependent clause or verb phrase (“If …, then …”).
--introductory conjunctive adverb or phrase (“However, …” “Fortunately, …” ).
--non-restrictive phrase or clause (“…my final piece, Brand New, expresses…” )
Avoid the “thought-provoking” semi-colon in commercial design text.
Spelling:
Check corporate names (“Starbucks” or “Starbuck’s”?).
Check compound adjectives, such as “homemade button” or “hand-sewn gown.”
Proofreading Suggestions for Students
Lab: Continuing students only. Reviews of sites (checklist). As for your documentation, a process book and/or media kit usually will include the following items: Overview, Research, Target Audience, Competitors, Design Sketches, Usability and Technology, Flow chart, Prototype, and Final.
Homework (Both groups): Collect all potential portfolio pieces and organize. Research on industry specific companies to include contact names, address, web site information and synopsis of company's goal, objectives and target industry is due next week.
Interesting sites:
Focus: Industry portfolio review. Industry professionals, academic director and csa will review your work.
Graduates only: Salesforce will do industry portfolio critiques. It will take place from 11am-12pm on Wednesday, August 25. Meet in class. Because of security and sign in, as a group you will leave and take Muni, along with Cori Miller, at 10:30 a.m. As long as each student has a live site, there will be a laptop and projector in the conference room to display your work.
Continuing students: This week, you will be sending your portfolios to a faculty member for review. This quarter will be Joy Dixon.
Lecture: Individual Portfolio advisement, digital version.
Lab: Clean up and improve any areas designated by last critique. Rubric/Critique pdf
Homework: keep working, buy or make case. Completed resume, business cards and giveaways due next week.
Focus: 7 Industry specific companies due.
Lecture: Individual Portfolio advisement, print emphasis. Industry professional review work: Charles Wedge, Producer for Leapfrog Enterprises. Your career services representative, Cori Miller, will be in class at 10:30 a.m.
Lab: Graduates: Continue work on Print Portfolios (graduates). Continuing students we will discuss your process book and review requirements. You will also have a presentation due week 10, on a company you would like to work for. To be discussed in class and I will give you a handout.
Homework: Continuing students presentation assignment, due September 15. complete leave behind piece
Focus: Required career services media is uploaded to AI portfolio site. Email 20 professionals of upcoming portfolio show. Loan exit meeting. Web site should be technically completed. Print or process book should be completed.
Lecture: Print portfolios due for class critique.
Lab: Take notes of critique and make changes. Your career services representative, Cori Miller, will be in class at 10:30 a.m.
Homework: Complete all print portfolio pieces and assemble into high-quality .pdf format
Focus: No hassle for the tassel.
Lecture: Public presentation preparation with examples. Complete Portfolios Due for Faculty Review and “Best Portfolio” Judging.
Lab: Work on public portfolio shows presentation. Space design will be examined and discussed. All exit interviews and signature sheets should be completed by this time.
Homework: Prepare presentation signage
Focus: Portfolio show. Hotel Whitcomb. Set up at 1, show from 4-8 p.m.
Lecture: Final presentations
Lab: Presentations of portfolios. Public Portfolio Presentation for Associate degrees, SHOW TIME!
Grading is based on meeting all competencies, portfolio requirements, creativity, professionalism, and individual and class participation. You must maintain a minimum of a C to pass this course. Less will result in your having to repeat the course.
You must attend all reviews by faculty and outside guest. You must turn in your projects on time. (See calendar week one.) A printed and PDF resume and portfolio packages must be given to Career Services for their assistance in getting you a job. You must present yourself and your completed portfolio in a professional manor at a public portfolio review. You will loose a grade for each element missed.
For your booth:
For your career advisor and your job search:
For the Registrar: Graduation Clearance Form
How you are graded and points assigned:
Points are given for completion of certain tasks, including your portfolio and process book. Grading rubric - this is the worksheet that I use to grade your final project. It is a combination of this and individual assignments, attendance and participation that equals your grade.
Final Project Requirements:
These items total 30% of your grade.
Click on this individual score link to access scoring information on your completed projects. Enter your name and id (password) exactly as you provided in the student survey.
I upgrade my grades every Sunday, usually no later than 2 p.m. I may update points for work received after this time, but before 7 p.m. only.
If there are any questions at all, please feel free to email me. I usually respond the same day and sometimes immediately, or at least within the hour.
If you have any problems, email me.
Your class standings listed below are meant to show how you compare, on average, with your fellow classmates. Items influencing your points include attendance, active participation, and timely (and accurate!) homework received. Plus your grades on tests and the final project.
Points below do not reflect current standings. Updated scores expected to be published 8/12.
| ID | T | Abs | Standings |
| 123 | 0 | 0 | 56.5% |
| 354303 | 1 | 0 | 54.0% |
| 279736 | 0 | 0 | 48.0% |
| 278275 | 1 | 1 | 37.5% |
| 224381 | 0 | 1 | 37.0% |
| 286756 | 0 | 2 | 35.0% |
| 110842 | 0 | 2 | 34.0% |
| 314226 | 1 | 1 | 33.0% |
| 284504 | 0 | 1 | 32.0% |
| 251076 | 4 | 1 | 29.5% |
| 254512 | 0 | 0 | 28.5% |
*Graduating
http://ty371.aisites.com/ (development)
http://mmb374.aisites.com/portfolio/
http://www.melanieeusebio.com/
http://www.keelyg.com/DEV/ (development)
www.casabasa.com | email me sharon{at}casabasa.com | © copyright 1999-2010 | date last revised:
August 31, 2010
